Introduction to QI Signature
In collaboration with MASSIVart, the Quartier de l'Innovation is launching the QI Signature art trail. Structures depicting the Quartier de l’Innovation logo are publicly displayed on sites belonging to patron companies who have chosen to contribute to the Quartier’s vitality. Each painted logo has been transformed into a public artwork by one of nine featured Montréal artists.
This initiative enables the Quartier de l'Innovation to reinforce its social and cultural role, one of the major pillars of the Quartier’s creation, and to strengthen the link between companies, artists, and the public.
“Culture is at the heart of the creation of an environment like the Quartier de l'Innovation. It is essential to make culture accessible by using it in public space.”
Damien Silès, Executive Director, Quartier de l’Innovation